Product Marketing Manager
TrueLook (Company Restructured)
Full Time, Remote
Primary Tasks
Executed 15+ product launches by crafting messaging, branding, sales assets, technical documents,
customer support articles, and web pages for internal teams, customers, and prospects
Improved cross-departmental communication, collaboration, and alignment by leading regular launch team meetings with key stakeholders and leaders
Enabled the sales department to increase revenue by hosting 20+ product knowledge trainings and
providing internal resources like competitive battle cards, quick reference sheets, and talk tracks
Ensured messaging consistency across teams by creating and managing the company’s product and brand messaging documentation